Turner Broadcasting is partnering with WME/IMG to form a new eSports league featuring Counter-Strike: Global Offensive.
According to Variety, TBS will broadcast 20 live events on TV on Friday nights in 2016. The programming will be split into 10 consecutive weeks two times per year and will include playoffs and championship rounds.
“This is a way to bring e-sports to light and the 90 million homes TBS is in,” said TBS president Lenny Daniels.
Daniels also said working with an existing eSports league “didn’t make sense” with the companies’ resources but he did not reveal the dollar amount invested in the league. He did say contestants would be competing for “meaningful prize money.”
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