Pokemon Go has continued to demonstrate its success weeks after its initial release, and its effects on the industry hasn't gone unnoticed by other publishers and developers.
"We are very impressed by what Nintendo has been able to achieve," Ubisoft's co-founder and CEO Yves Guillemot said during the company's first quarter sales call today when asked about the success of Niantic Labs' Pokemon Go.
In regard to Pokemon Go, Guillemot was also asked whether Ubisoft had anything in the works akin to the app or specifically using augmented reality. While Guillemot did say Ubisoft is working on "a product using AR" on the way, it's something he made clear is "not exactly that kind" of game Pokemon Go is.
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